3D Alliances Talks IMPACT, the Revenue Accelerator Program for AM Companies

You have probably already heard of 3D Alliances. The 3D printing consulting company is dedicated to offering additive manufacturing companies different services for their businesses. Now, they have announced the launch of IMPACT, a program that aims to help companies across the 3D printing value chain to grow. This idea arose from the fact that most of these companies sell their solutions through distributors, having a strong and optimized channel network is crucial to maximize sales performance. We spoke with Gil Lavi and Harel Ben-David, from 3D Alliances, to learn more about the IMPACT program and the benefits it brings to the additive manufacturing industry.

3DN: Could tell us a little about yourself and your connection to 3D printing?

Gil: I have spent 18 years in the 3D printing industry, out of those, I worked at Stratasys for 10 years at various channel management and strategic accounts roles. Then, 8 years ago, I founded 3D Alliances – a 3D printing consultancy company. 3D Alliances was established during the big 3D printing hype that brought into the industry a large number of new AM companies with innovative technologies, who were looking for the right path to expand their business globally. I recognized this challenge and decided to build a global AM sales partner network to enable companies to find and recruit the right sales partners for them. Since then, I met dozens of amazing AM companies, and worked with great with entrepreneurs from all over the world.

Harel: I’ve been in the tech space for over twenty years, with the last decade focused on additive manufacturing, mostly at Stratasys. I’ve held key leadership roles and VP positions, including VP & GM for Engineering BU Sales in EMEA and APJ, and Global VP, Head of Business Unit. Recently, I joined the 3D Alliances team as a Growth Advisor. Joining 3D Alliances, with their unparalleled global network of AM partners, presents a great opportunity to influence and shape the future of additive manufacturing and assist AM companies in building and growing their brands, driving demand, and accelerating revenue.