#3DStartup: Amadde on Democratizing AM Through Education

Each year we take stock of the state of the additive manufacturing market, it is clear that more and more companies are adopting AM. However, there is a consistent roadblock to even more widespread adoption, and that is lack of education. When asked why they have not already starting to use 3D printing, lack of knowledge is the most commonly mentioned reason by people in a variety of industries. However, Amadde is seeking to rectify this. Through new educational platforms, the company hopes to help more people learn about additive manufacturing, whether they need the basics or are seeking knowledge about more advanced topics. We sat down with Benjamin Haller, the founder of Amadde, to learn more about how it works and why it is so important to increase access to education in AM.

3DN: Can you introduce yourself and Amadde?

I am Benjamin, I’m German and I have worked in the additive manufacturing industry for around 6 years. I have always been focused on helping companies to adopt AM. I started off in Germany working in the consulting department of a machine manufacturer where I helped companies to basically help identify suitable applications for additive manufacturing. And then went on to Sweden where I worked for a research institute of eleven large industrial companies so moved more into the user side. And then right now I recently founded Amadde in the research/education space of additive manufacturing.

Amadde is an independent, online learning platform for additive manufacturing with the goal of helping every individual and organization to get the most out of AM. We have developed our own online learning platforms that should help designers, engineers, managers, basically every professional to understand what AM is good for and what it is not good for as well. Basically, it helps to enable them to a point where they can identify suitable applications and then we partner up with leading institutions in the AM market to offer their live courses to help them get to the next steps with their applications. On the platform users can also book consultancy slots with leading AM experts or exchange with others in the forum. So, it is a one-stop shop from basic enablement about the most important topics for additive manufacturing to the implementation with the right experts.