RAPID + TCT 2025: Jeannine Kunz on Shaping the Future of Additive Manufacturing
The anticipation for RAPID + TCT 2025 is growing exponentially, promising an unparalleled gathering of minds and innovations in the additive manufacturing sector. As the premier event for industrial 3D printing, RAPID + TCT serves as a critical nexus where groundbreaking technologies meet visionary leadership. To truly grasp the essence of this excitement and the future trajectory of the industry, we went straight to the source: Jeannine Kunz, the newly appointed Executive Director and CEO of SME, the distinguished organizers behind RAPID + TCT. Her insights offer a compelling preview of what’s to come, not only at the event but across the entire landscape of advanced manufacturing.
Jeannine Kunz officially stepped into her pivotal role on January 1, 2025, succeeding Bob Willig, who retired at the close of 2024. This transition marks a new chapter for SME, an organization that has been at the forefront of manufacturing advancements for over nine decades. In her very first exclusive interview since taking the helm as CEO, Jeannine engaged in a profound discussion with Filippos Voulpiotis, Managing Director of 3Dnatives. Their conversation delved into several critical themes that are currently defining and reshaping the future of advanced manufacturing. Key topics included the indispensable importance of community within the dynamic field of additive manufacturing, the remarkable evolution of 3D printing technology from its nascent stages to its current industrial prominence, the transformative impact of artificial intelligence (AI) and smart manufacturing paradigms, and how the influx of new talent is profoundly influencing the industry’s trajectory and innovation pipeline. This interview provides a comprehensive deep dive into SME’s strategic vision and the critical factors driving the additive manufacturing revolution. You can immerse yourself in the full interview experience below:
A central and recurring theme that permeated Jeannine Kunz’s insightful interview was the undeniable and critical role that people play in defining and propelling the additive manufacturing industry forward. This isn’t merely about technology; it’s about the human ingenuity, dedication, and collaborative spirit that transforms potential into reality. From the foundational contributions of industry pioneers like Terry Wohlers and Carl Decker, whose early work laid much of the groundwork for modern 3D printing, to the continuous development and integration of new, diverse talent within the industry today, it is this human element that ensures sustained growth and innovation. SME, under Jeannine’s leadership, recognizes this profoundly. Their strategic focus on both cutting-edge technology and nurturing a robust talent pipeline is not just a philosophy but a necessity. This dual emphasis ensures that while the tools and processes evolve, the skilled workforce capable of leveraging these advancements remains vibrant and agile. Engaging with this interview illuminates precisely why attending RAPID + TCT this year is more crucial than ever before. It’s an opportunity to connect with these very individuals, learn from their experiences, and contribute to the collective future of additive manufacturing.
The discussion extended deeply into the evolution of 3D printing itself, tracing its journey from a specialized, niche prototyping tool to a robust industrial manufacturing method capable of producing end-use parts across diverse sectors. Jeannine highlighted how additive manufacturing has transcended its initial limitations, driven by relentless innovation in materials science, machine capabilities, and process optimization. This evolution has opened doors to unprecedented design freedom, supply chain resilience, and personalized production, fundamentally altering traditional manufacturing paradigms. Furthermore, the conversation critically explored the burgeoning impact of Artificial Intelligence (AI) and smart manufacturing principles on the additive landscape. AI is no longer a futuristic concept but a present-day catalyst, optimizing everything from generative design and simulation to predictive maintenance and quality control in 3D printing workflows. Smart manufacturing, characterized by interconnected systems, data-driven decision-making, and automation, promises to unlock new levels of efficiency, scalability, and sustainability for additive processes. These advancements are setting the stage for an era where 3D printing is not just an alternative but often the preferred method for complex, high-value production.
Another vital area of focus during the interview was the pivotal role of new talent in shaping the future of additive manufacturing. As the industry continues its rapid expansion, attracting, developing, and retaining a skilled workforce becomes paramount. Jeannine Kunz articulated SME’s commitment to bridging the talent gap by fostering educational initiatives, promoting STEM careers, and facilitating continuous learning opportunities. She emphasized that fresh perspectives from engineers, designers, data scientists, and technicians are essential for pushing technological boundaries, developing novel applications, and addressing complex challenges. These young professionals are not just filling roles; they are bringing innovative ideas, digital fluency, and a passion for sustainable manufacturing that will undoubtedly define the next generation of industrial advancements. RAPID + TCT serves as a critical platform for these emerging talents to connect with seasoned experts, explore career pathways, and witness firsthand the cutting-edge technologies that they will soon be responsible for advancing. SME’s holistic approach, balancing technological prowess with human potential, ensures that the industry remains dynamic, adaptable, and perpetually innovative.
If you need any additional encouragement to experience the transformative power of RAPID + TCT 2025, consider the unparalleled networking opportunities, the wealth of knowledge shared by industry leaders, and the chance to witness the very latest in additive manufacturing technology firsthand. This event is not just a conference; it’s a vibrant ecosystem where deals are forged, ideas are exchanged, and the future of manufacturing is collectively shaped. Be sure to register for this essential industry event HERE, and take advantage of our exclusive promotional code “3DNATIVES.” By using this code, you unlock fantastic benefits that enhance your RAPID + TCT experience. Moreover, if you complete your registration before the special deadline of March 28th, you’ll receive not only a complimentary expo pass, granting you full access to the expansive exhibition floor filled with hundreds of innovative companies, but also a significant 20% discount on a full conference pass. This discount allows you to immerse yourself in expert-led sessions, keynotes, and technical presentations that cover every facet of additive manufacturing. As an added bonus for early registrants, you will automatically be entered into an exciting giveaway for a free 3D printed golf club, a cutting-edge piece of equipment currently undergoing rigorous testing on professional tours, courtesy of COBRA PUMA GOLF. This incredible prize package also includes a full conference pass, offering an even deeper dive into the event’s educational content. Don’t miss this opportunity to be at the forefront of manufacturing innovation and potentially walk away with some truly remarkable gear!
We’re eager to hear your thoughts on this insightful interview with Jeannine Kunz and her vision for SME and the future of additive manufacturing! What aspects resonated most with you? What are your predictions for the industry’s direction in light of AI and new talent? Share your perspectives and engage with our community by leaving a comment below. You can also connect with us and join the ongoing conversation on our social media channels: find us on LinkedIn, Facebook, and Twitter pages! To stay consistently informed about the most recent developments, breakthroughs, and news in the 3D printing world, don’t forget to sign up for our free weekly Newsletter here. Get the latest insights delivered directly to your inbox, ensuring you never miss an important update. Furthermore, for a visual journey through the exciting world of additive manufacturing, including exclusive interviews, technology showcases, and event highlights, you can find all our compelling videos conveniently on our dedicated YouTube channel. Join us in exploring the boundless potential of 3D printing!