Guides

RAYSHAPE on the International Expansion of its 3D Printing Solutions

It is abundantly clear that the additive manufacturing sector is growing every day. Indeed, this fact was already pointed out in the Wohlers report from this year, as it showed that the 3D printing market had registered even more extended…

RAYSHAPE Expansion
3Dnatives

It is abundantly clear that the additive manufacturing sector is growing every day. Indeed, this fact was already pointed out in the Wohlers report from this year, as it showed that the 3D printing market had registered even more extended growth and maturation compared to the previous year. This is really interesting, not only for the technological and R&D advances, but also for the impact it has on companies. One of those that is experiencing great growth and expansion is Asian manufacturer RAYSHAPE. With resin 3D printing solutions developed to meet the needs of different industries, RAYSHAPE has pursued a strong internal strategy over the past year in order to position itself as one of the leaders in this field. We spoke with its founder Zhen Liu to get a first-hand look at how the company has grown and where it stands with respect to the internationalization of its subsidiaries and its opening up to the European market.

3DN: Could you introduce yourself and tell us what this last year has been like for RAYSHAPE?

My name is Zhen Liu ”Bill”, and I am the founder of RAYSHAPE. The company just celebrated its three year anniversary as we founded it in 2019. This year was the start of the expansion strategy. We have taken two significant actions, expanding the dental product line by adding two more 3D printing solutions and setting up the UK and US subsidiaries.

Zhen Liu, ”Bill”, founder of RAYSHAPE

3DN: RAYSHAPE has recently experienced significant international growth, how are you managing this expansion, notably your arrival in the European market?

It was challenging, and we knew it would not be easy during this period. So, the key was maintaining communication and interaction with local users and partners and understanding their requirements to provide them with the right solutions. In order to achieve growth, we carefully choose our team and partners. Serge Gavrilov, General Manager of our London subsidiary, has more than five years of experience in Digital Dentistry and has a deep understanding of the needs of lab and dental practices. With our team in London, we are currently delighted with the responsiveness and quality support provided to our clients in the European market.