Gillette has launched customizable 3D printed razor

What if you could personalize your disposable razor? This is the latest idea coming out of ​​the American brand Gillette when they launched Razor Maker, a concept that allows for people to 3D print the handle of their razor. An idea that offers users a unique product with a high level of customisation that could not have been achieved without 3D printing. This 3D printed razor handle could embellish your bathroom well!

The search for unique consumer goods is increasingly high: consumers want to customise what they buy and thus stand out. It is observed in the market of clothing, automobile as well as in the furniture industry. 3D technologies have a card to play: it is a manufacturing method that allows the design of custom parts in small volumes, at attractive low costs while respecting high levels of quality and complexity. A process that the brand Gillette wanted to try out to make razors with custom sleeves. An initiative that joins the one taken by Philips who offered tailored electric shavers for men.

A 3D printed razor handle

Razor Maker, a razor to personalise thanks to 3D printing

The Razor Maker is currently produced in limited quantities in the United States. Each sleeve was 3D printed on an SLA machine from the Formlabs range. The brand explains that consumers can create their own channel via their website. They choose from a range of 48 models that can only be produced via 3D printing. After selecting the sleeve template, consumers customise it further by choosing from seven colours (black, white, red, blue, green, grey and chrome) and adding text. The sleeves are compatible with Gillette MACH3 or Fusion5 ProGlide blades.